All texts in our marketing communication of have the common goal of establishing
trust in our products, in matters of expertise or in other areas where we are presented
as the best alternative. The question of utility value will be in the customer's
mind at all times when reading material from us.
As a writer, you must always consider this when forming a text, so that titles,
subtitles and body text are of value to the recipient. Observe the basic rules:
- All written material must be cross-checked by qualified personnel.
- All texts in English must be quality checked, preferably by a professional
- All texts must be informative, clear and professional - whether in Norwegian